Second Life is a 3D online digital world that reflects the creativity of the world’s residents. Cruxy can get your digital creations into Second Life for avatars from around the world to discover and experience. Register for Cruxy today, or log into your account, and start making your media available to a whole new world.
Second [...]
Cruxy Consulting partnered with EMI / Blue Note Records to launch the new release of the bird and the bee, a Los Angeles-based band. Cruxy created a listening lounge for holding events for fans. The lounge also acted a venue for promoting and distributing the band’s music within Second Life, through the Cruxy Player. As [...]
The 3-D virtual world of Second Life just got a lot more stylish and rockin’. The international phenomenon has teamed up with Beggars Group and Rough Trade Records to create a virtual listening party for the critically acclaimed debut, Someone To Drive You Home, of Sheffield, England’s The Long Blondes.
But this isn’t your average [...]
Cruxy Consulting developed a virtual presence for MiniLuxe, an innovative new entrant into the salon business. The goal of the project was to recreate the experience of their real-world shop, providing users a way to preview the experience and service of MiniLuxe through their avatars.
MiniLuxe is the nail and beauty lounge that caters to you [...]
As a small to medium-sized media company with a large catalog of digital media, finalizing a technology strategy to allow wide online distribution is a critically important task. It can also seem a daunting one. Vendors and potential partners are likely knocking on the door, each bringing a unique view of the technology [...]
This piece is about Transactional Friction in digital content sales. Future documents will address digital content business models more directly…
In the world of digital content sales, where optimal price points might be very low, a good business model depends on the lowest possible transactional friction. The two primary contributors to friction are transaction costs and [...]
A funny post on BoingBoing regarding yet another thing Hollywood consistently gets wrong – writing computer code. I agree with most of the original post, and always laugh at how programming is portrayed in such “great” films as The Net, Hackers, and Swordfish, but there is one point on which I disagree:
“4. Code is not [...]