'Strategy' Category

  • Discussing New Tactics for Human Rights

    January 27, 2010

    This week, I’m participating in a one week online dialog regarding the development of new tools and tactics for the purpose of documenting human rights violations. The New Tactics in Human Rights Project, led by a diverse group of partner international organizations, advisors and practitioners, promotes tactical innovation and strategic thinking within the international human [...]

  • The Droid's Dharma: Supporting the Tibetan Language on Android

    November 20, 2009

    DISCLAIMER: I am by no means an expert in this issue – I am just an an enthusiastic hacker with a dream. Also I don’t read Tibetan, but I enjoy looking at it!
    Thanks to the open-source movement and the hard work of many Tibet supporters and typography experts, I am happy to announce that  rendering [...]

  • Attack of the "Mad Men" Twitter-Bots

    October 6, 2008

    I experienced an interesting phenomenon this morning using Twitter, and I have to believe some sort of automated twitterbot marketing network is behind it.
    It all begin with an innocent tweet about how I spent the weekend: “MC and I were sick all weekend, so we watched the entire first season of “Mad Men”…. time to [...]

  • Message to the labels: Forget Horizontal and Vertical… Think “Adjacent”

    June 12, 2007

    Over the past few weeks conversations with a variety of musicians, managers, technologists and label executives have revealed a common theme. Emerging digital music distribution models require record labels to seek out new ways to capture value from the artists they sign, develop and market. The value that labels capture through publishing and licensing is [...]

  • Iterative Technology Approaches to a Media Distribution Strategy

    May 29, 2007

    As a small to medium-sized media company with a large catalog of digital media, finalizing a technology strategy to allow wide online distribution is a critically important task. It can also seem a daunting one. Vendors and potential partners are likely knocking on the door, each bringing a unique view of the technology [...]

  • Removing Friction from Online Transactions

    May 22, 2007

    This piece is about Transactional Friction in digital content sales. Future documents will address digital content business models more directly…
    In the world of digital content sales, where optimal price points might be very low, a good business model depends on the lowest possible transactional friction. The two primary contributors to friction are transaction costs and [...]

  • Social Commerce at Ad:Tech 2006

    May 15, 2007

    The “Social Commerce” panel I spoke on Tuesday at Ad:Tech has been receiving praise as one of the best of the conference. I think it is deserved, though not due to any self-importance or coolness of the companies represented. The panel was great because everyone came ready to share their thoughts, learned lessons, and advice [...]

 
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